How Knowing Your “Why” Adds Value to Everything You Do

Did Brandon just completely disregard proper grammar in that last sentence? Actually no because I want to discuss what your “why” is in life and why everyone should have one. (Yes I know, straight to the information with this post. That’s because it’s serious!)

What Is Your “Why”?

So what does “why” mean? Simply put your “why” is the reason you get up in the morning; your “why” is the reason you put in x amount of hours in school or work and don’t mind it; your “why” is what motivates you.

This is often confused with your “what.” (I know, don’t be confused, it’ll all make sense in a little bit and you’ll thank me for it later.) Your “what” is the means you communicate and work towards your “why.” Let’s imagine for a moment your “what” is the car you drive and your “why” is your destination. Here’s the thing, without the destination you’re just driving and wasting gas. When you don’t know your “why” then your “what” gets lost along the way.

Here’s a great video to watch to explain your “why” more in-depth:


Pretty cool, right? But do you see what he meant? When he understood why he was singing the song, it became that much more powerful.

Why is “Why” so Important?

“Why” is important because when you know what it is, everything you do from then on is more meaningful, “Because you’re walking in or towards your purpose.” Here is another video to explain the power of your “why” and will literally make you feel as if anything is possible:


Alright, go out, run a marathon, and come back and finishing reading because if that didn’t motivate you I don’t know what will! My favorite quote is at the beginning because it emphasizes what I’m trying to tell you, “Be brave enough to write down every goal if you want to, but I’m going to tell you something life is going to hit you in your mouth and you gotta do me a huge favor, your ‘why’ has to be greater than that knockdown.”

“The world ain’t all sunshine and rainbows,” – Rocky Balboa

The world is a nasty place and it will beat you if you aren’t prepared. But as Rocky says, “It isn’t about how hard you can hit, it’s about how hard you can get hit and keep moving forward.” Your “why” is what keeps you moving forward. I’ve been hit square in the face by life numerous times, and it won’t be the last time either, but I continue to smile and live my life because I know my “why.”

What is my “why?” My “why” is being a genuine service to help others solve their problems. My “what” is writing this blog, sharing personal stories, and making people laugh. If I’m not having a good day that doesn’t mean I can’t improve somebody else’s and when I do, my day improves that much more because I am working with my “why” at the front of my mind.

My “why” keeps me going when times are rough and life is kicking me in the gut; my “why” keeps me searching for that job or position in life where I can be a consistent service and help others be successful. So what’s your “why”? What will you use to motivate you through life but also use to fight back when life is sitting on your head and you want to tap out? I challenge all of you to sit down and think about your “why” and “what” and from that point on to do everything with your “why” in clear sight.


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